2018 is on pace to be perhaps the most challenging year yet for retail grocers and the fresh food supply chain. Are you prepared to face the challenges of increasing competition, food safety, sustainability and tighter margins? Will you be able to lead the charge to differentiate your company in the market or will you be left on the sidelines?
Join us on February 22nd for a complimentary webinar Setting Blockchain, Waste Reduction and Freshness Metric Goals and position yourself for success in 2018.
To grow your business in the year ahead there are three things you should focus on:
- Set a waste reduction goal and a plan to achieve it to start saving money now: Shrink does not need to be a “cost of doing business” – it can be reduced and even prevented. These savings can immediately benefit your bottom line and help you attract and retain customers.
- Achieve true transparency across your supply chain: Customers today – especially millennials – are demanding information about the products they buy. Beyond that, you want to safeguard your business against food safety concerns. Technologies like blockchain can help with this.
- Establish a freshness metric for your fresh food supply chain: Do you know how fresh your food is? The “Best By Date” isn’t an adequate indicator as shelf-life variation begins in the field at harvest, and pallets picked on the same day can vary by as much as five days. A freshness metric can provide you with the information you need to proactively manage your fresh food supply chain.
Please join us for the February 22nd Progressive Grocer webinar “Start the Year Fresh” where Zest Labs’ CEO Peter Mehring will join Progressive Grocers’ Digital Technology Editor Randy Hofbauer to discuss these topics. We hope you can join the webinar and gain insights as to how you can position your business to achieve dramatic success in the year ahead. Register here. Even if you can’t join live, sign up and you can view the replay.